Tuesday, December 8, 2009

LONG BEFORE THE iMAC, THE iPOD, AND THE iWANTiTNOW


June 6, 1950. "Vis-O-Matic department store." A Vis-O-Matic spokesmodel, or perhaps even the queen of Vis-O-Matic, the Canadian catalog store whose slide-projection system of displaying merchandise was like a Buck Rogers premonition of online shopping. The Vis-O-Matic phenomenon seems to have been short-lived, with hardly any documentation online aside from these photos in the Life archive, and no word of its fate. Photo by Bernard Hoffman.
--A tip of the hat to www.shorpy.com!

1 comment: